{"id":181,"date":"2020-06-02T12:29:59","date_gmt":"2020-06-02T12:29:59","guid":{"rendered":"http:\/\/www.digitalmesh.com\/blog\/?p=181"},"modified":"2020-06-02T12:31:11","modified_gmt":"2020-06-02T12:31:11","slug":"how-to-write-a-powerful-about-us-page","status":"publish","type":"post","link":"https:\/\/www.digitalmesh.com\/blog\/how-to-write-a-powerful-about-us-page\/","title":{"rendered":"How to Write a Powerful &#8220;About Us&#8221; Page?"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/www.digitalmesh.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"534\" src=\"http:\/\/www.digitalmesh.com\/blog\/wp-content\/uploads\/2020\/06\/About-us.jpg\" alt=\"About blog\" class=\"wp-image-182\" srcset=\"https:\/\/www.digitalmesh.com\/blog\/wp-content\/uploads\/2020\/06\/About-us.jpg 800w, https:\/\/www.digitalmesh.com\/blog\/wp-content\/uploads\/2020\/06\/About-us-300x200.jpg 300w, https:\/\/www.digitalmesh.com\/blog\/wp-content\/uploads\/2020\/06\/About-us-768x513.jpg 768w, https:\/\/www.digitalmesh.com\/blog\/wp-content\/uploads\/2020\/06\/About-us-230x154.jpg 230w, https:\/\/www.digitalmesh.com\/blog\/wp-content\/uploads\/2020\/06\/About-us-350x234.jpg 350w, https:\/\/www.digitalmesh.com\/blog\/wp-content\/uploads\/2020\/06\/About-us-480x320.jpg 480w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a><\/figure>\n\n\n\n<p>Having an effective and powerful &nbsp;\u201cAbout Us\u201d website page is very essential for the company as it explains what your business is about. It is one of the first pages which is opened by interested visitors and is considered as the face of your company. Hence, it should be well written in a way to grasp people\u2019s attention and keep them captivated on your Website.<\/p>\n\n\n\n<p>A good \u2018About Us\u2019 page starts with the basics like telling them who you are and what all do you offer. You can also explain how your journey started and what makes it special from others. You should be able to gain the trust of visitors which would eventually make them want to collaborate with you.<\/p>\n\n\n\n<p>One pro tip for gaining visitor\u2019s trust is by providing more facts about your company rather than building up hypes.<\/p>\n\n\n\n<p><strong>Let\u2019s see what we could include to make it look more powerful!<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\" type=\"1\"><li><strong>The right tone<\/strong><\/li><\/ul>\n\n\n\n<p>For a professional <a href=\"http:\/\/www.digitalmesh.com\/services-web-applications.php\" target=\"_blank\" rel=\"noreferrer noopener\">Website Development<\/a>,&nbsp;element of tone should be kept consistent throughout the \u201cAbout\u201d page. The writing need to be wrote in between knowledgeable and approachable ground. Write it as if you are passing the information to your friend and you\u2019ll probably strike the ideal tone. Do remember that it is okay to show some excitement in between. Reading it aloud can help you test your content\u2019s tone.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Your company values<\/strong><\/li><\/ul>\n\n\n\n<p>All you have to do is brainstorm a few\u00a0keywords\u00a0like\u00a0\u2018<a rel=\"noreferrer noopener\" href=\"http:\/\/www.digitalmesh.com\/services-ecommerce.php\" target=\"_blank\">Ecommerce Development Company<\/a><strong>\u2019<\/strong>\u00a0&#8211;\u00a0use\u00a0the one that represent your business\u00a0best.\u00a0You can emphasize your product quality and process sustainability and tell about what you are most proud of. This is the\u00a0section\u00a0where you can portray your company different from others.\u00a0\u00a0<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Incorporate Visuals<\/strong><\/li><\/ul>\n\n\n\n<p>The best way to organize your content is by using bold texts and catchy clever headlines. Placing some visuals like a photo, graphics or tables makes a great way to break up the text on your page, and make your content more fun to read.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Your team<\/strong><\/li><\/ul>\n\n\n\n<p>The best part of any story is its people!&nbsp;Adding a note about you&nbsp;or&nbsp;your&nbsp;<a href=\"http:\/\/www.digitalmesh.com\/services.php\" target=\"_blank\" rel=\"noreferrer noopener\">Software Development&nbsp;Teams<\/a>&nbsp;offers a great opportunity to get creative and connect with your audience.&nbsp;&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>A reason to trust<\/strong><\/li><\/ul>\n\n\n\n<p>You can include a positive customer\u2019s quote in your \u201cAbout\u201d section because potential customers look for proof rather than just words. In this era, about 91% of consumers&nbsp;trust online public reviews as much as personal recommendations.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Way to Contact You<\/strong><\/li><\/ul>\n\n\n\n<p>You can end your content by providing a link to contact you for getting in touch or create a separate \u2018Contact us\u2019 page.<\/p>\n\n\n\n<p>Now, let us see the things we should avoid while writing an \u201cAbout Us\u201c page!<\/p>\n\n\n\n<ol class=\"wp-block-list\" type=\"1\"><li>Don\u2019t go for crazy layout and designs. These are meant to supplement your content, so keep it legible.<\/li><li>Don\u2019t fill up too much onto one page; it may make your \u2018About Us\u2019 look like the only page on your site. You can put outlying information on other pages of your website and provide links to it.<\/li><li>Don\u2019t forget to tell people what your company does.<\/li><\/ol>\n\n\n\n<p>Every website has their own unique \u2018About Us\u2019 page which plays a vital role in attracting potential customers. Hope these ideas have helped you to create powerful content for your page. You can visit our site of <a href=\"http:\/\/www.digitalmesh.com\" target=\"_blank\" rel=\"noreferrer noopener\">Digital Mesh<\/a>, an <a href=\"http:\/\/www.digitalmesh.com\/services.php\" target=\"_blank\" rel=\"noreferrer noopener\">Offshore Software Development Company in India<\/a> for more details.<\/p>\n\n\n\n<p><a rel=\"noreferrer noopener\" href=\"http:\/\/www.digitalmesh.com\/contact.php\" target=\"_blank\">Get in touch with us<\/a>&nbsp;to find out how we can help you create a cost effective online presence.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Having an effective and powerful &nbsp;\u201cAbout Us\u201d website page is very essential for the company as it explains what your business is about. It is one of the first pages which is opened by interested visitors and is considered as the face of your company. <a href=\"https:\/\/www.digitalmesh.com\/blog\/how-to-write-a-powerful-about-us-page\/\">[&hellip;]<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-181","post","type-post","status-publish","format-standard","hentry","category-dmblog"],"_links":{"self":[{"href":"https:\/\/www.digitalmesh.com\/blog\/wp-json\/wp\/v2\/posts\/181","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.digitalmesh.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.digitalmesh.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.digitalmesh.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.digitalmesh.com\/blog\/wp-json\/wp\/v2\/comments?post=181"}],"version-history":[{"count":2,"href":"https:\/\/www.digitalmesh.com\/blog\/wp-json\/wp\/v2\/posts\/181\/revisions"}],"predecessor-version":[{"id":184,"href":"https:\/\/www.digitalmesh.com\/blog\/wp-json\/wp\/v2\/posts\/181\/revisions\/184"}],"wp:attachment":[{"href":"https:\/\/www.digitalmesh.com\/blog\/wp-json\/wp\/v2\/media?parent=181"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.digitalmesh.com\/blog\/wp-json\/wp\/v2\/categories?post=181"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.digitalmesh.com\/blog\/wp-json\/wp\/v2\/tags?post=181"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}